
Make
Visual automation platform to build and run complex multi-step workflows without code
About Make
Make (formerly Integromat) is a powerful visual workflow automation platform that connects over 3,000 apps through a drag-and-drop scenario builder. It enables teams to automate complex, multi-step business processes with advanced logic like routers, filters, iterators, and error handlers — all without writing code. With a credit-based pricing model and a generous free tier, Make is a popular alternative to Zapier for building sophisticated automations at scale.
Pros & Cons
Pros
- Powerful visual scenario builder with drag-and-drop interface makes complex workflows accessible to non-developers
- Advanced logic tools (routers, filters, iterators, aggregators) support highly complex multi-branch automations
- 3,000+ native app integrations plus HTTP modules cover virtually any use case
- Credit-based pricing is more affordable than task-based competitors like Zapier for multi-step workflows
- Generous free plan with 1,000 credits/month — more than Zapier's 100-task free tier
- 10,000+ scenario templates accelerate getting started
- Credits roll over and don't expire
- Built-in AI agent support and 400+ AI app integrations
- Real-time execution logs with step-by-step debugging visibility
Cons
- Steeper learning curve than simpler tools like Zapier, especially for beginners
- Credit consumption can be unpredictable; multi-step workflows and loops burn credits fast
- Error messages can be confusing, making debugging frustrating
- Native AI modules incur additional credit premiums without your own API key
- Customer support can be slow to respond
- Advanced security features like SSO are locked behind Enterprise tier
- Teams plan charges per user, which can become expensive for larger teams
Key Features
Visual Scenario Builder
Drag-and-drop interface for building multi-step automation workflows by connecting app modules in a visual canvas.
3,000+ App Integrations
Pre-built connectors for every major SaaS tool including HubSpot, Salesforce, Google Workspace, Slack, Monday.com, and thousands more.
Advanced Logic & Routing
Routers, filters, iterators, and aggregators let you build complex branching workflows with conditional logic and data transformation.
AI Agents & AI Integrations
Built-in AI agent capabilities and 400+ pre-built AI app integrations to automate intelligent, decision-making workflows.
Error Handling & Retries
Configurable error handlers, automatic retries, and execution logs help workflows stay resilient and easy to debug.
Real-Time Execution Logs
Full-text execution history with step-by-step visibility into each scenario run for fast troubleshooting.
Webhooks & API Access
Custom webhooks and HTTP modules allow integration with any service that exposes an API, even without a native connector.
Templates Library
Over 10,000 pre-built scenario templates to help teams get started quickly with common automation use cases.
Team Collaboration
Shared scenario templates, team roles and permissions, and real-time collaboration for managing workflows across teams.
Security & Compliance
GDPR, SOC 2 Type II, and SOC 3 compliance, data encryption, and SSO (Enterprise) for enterprise-grade security.
Pricing
- 1,000 credits/month
- Visual scenario builder
- 3,000+ app integrations
- 15-minute minimum run interval
- Unlimited active scenarios
- 10,000 credits/month
- 1-minute minimum run interval
- Unlimited active scenarios
- Webhooks & API access
- HTTP modules
- AI agents
- 10,000 credits/month
- Priority execution
- Custom variables
- Full-text execution logs
- Everything in Core
- 10,000 credits/month
- Team roles & permissions
- Shared scenario templates
- Priority execution
- Everything in Pro
- Custom credit volumes
- SSO & SCIM
- Audit logs
- Enterprise app integrations
- Advanced security controls
- Overage protection
- 24/7 enterprise support
Best For
Marketing Automation
Automatically sync leads between CRM and email marketing platforms, trigger campaigns based on user behavior, and update records across tools without manual work.
E-Commerce Operations
Connect Shopify, WooCommerce, or other stores to fulfillment, inventory management, and customer support tools to automate order processing and notifications.
Data Synchronization
Keep databases, spreadsheets, and SaaS tools in sync by automatically transferring and transforming data between systems on a schedule or event trigger.
Customer Support Workflows
Route support tickets, escalate issues, update CRM records, and notify the right team members automatically when customer events occur.
AI-Powered Workflows
Build intelligent automations that use AI to classify, summarize, or generate content as part of a larger multi-step business process.
Agency Client Automation
Build and manage complex client-specific automations at scale with shared templates, team collaboration tools, and reusable scenario components.
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