Jacquard
AI-powered brand messaging at scale
About Jacquard
Jacquard (formerly Phrasee) is an AI-powered enterprise platform that generates, predicts, and optimizes brand-compliant marketing copy across email, SMS, push notifications, and in-app channels. It uses proprietary language generation trained on 60+ billion campaign data points to create thousands of message variants with 94% accuracy in predicting top performers.
Pros & Cons
Pros
- Creates thousands of on-brand message variants in seconds
- 9.7% median click uplift on predicted champion messages, rising to 19% with testing
- No prompt engineering required - guided workflows for marketers
- Enterprise-grade security with ISO 27001:2022 certification
- Deep integrations with Salesforce, Adobe, Braze, and major marketing platforms
- Consistent brand voice across email, SMS, push, and in-app channels
Cons
- No public pricing - requires sales demo and custom quote
- Enterprise-only positioning, not suitable for small businesses
- Focuses on CRM/lifecycle messaging only, no long-form content
- Heavy implementation requiring significant onboarding
- Performance prediction accuracy depends on data volume
Key Features
AI Content Generation
Generates up to 2,500 brand-compliant message variants in 30 seconds from a single brief
Performance Prediction Engine
Neural network trained on 60B+ data points predicts top-performing messages with 94% accuracy
Brand Voice Control
Deterministic guardrails across 6,250+ control factors ensure every message stays on-brand
Omnichannel Distribution
Creates optimized content for email, SMS, push notifications, in-app messaging, and web
Multilingual Support
Generates and calibrates messaging across 27+ languages and dialects
A/B Testing at Scale
Built-in experimental design for testing message variants with automated winner selection
Enterprise Integrations
Native integrations with Salesforce, Adobe, Braze, Iterable, Optimizely, and more
Creative Intelligence Reporting
Explainable performance data with quarterly Brand Voice IQ reports
Pricing
- AI content generation
- Performance prediction
- Brand voice controls
- Omnichannel support
- Multilingual capabilities
- Dedicated onboarding
- SSO
- ISO 27001 compliance
- 99.9% uptime SLA
Best For
Enterprise Email Marketing
Generate and test thousands of subject line and body copy variants for higher open and click rates
Omnichannel Lifecycle Messaging
Create consistent, brand-safe messaging across email, SMS, and push notifications
E-Commerce Promotions
Identify top-performing promotional messages before sending to maximize campaign revenue
Multilingual Global Campaigns
Generate regionally calibrated messaging in 27+ languages while maintaining brand voice
Similar Tools
HubSpot
All-in-one CRM platform for marketing, sales, and service
Salesforce
The world's #1 CRM platform for sales, service, marketing, and more
Kit (ConvertKit)
Email marketing platform built for creators
Mailchimp
All-in-one marketing platform for email, automation, and more
Hootsuite
The social media management platform trusted by millions
Sprout Social
A powerful platform to manage social at scale