FreshBooks
Cloud invoicing and accounting built for small business owners
About FreshBooks
FreshBooks is a cloud-based accounting and invoicing platform designed specifically for freelancers, self-employed professionals, and small business owners. It streamlines invoicing, expense tracking, time tracking, and financial reporting into an intuitive interface that requires no accounting background. With features like automated payment reminders, online payment acceptance, receipt capture, and project management tools included across all plans, FreshBooks helps service-based businesses get paid faster and stay on top of their finances. Founded in 2003 in Toronto, Canada, FreshBooks serves millions of users worldwide and is known for its exceptional ease of use and customer support.
Pros & Cons
Pros
- Exceptionally intuitive interface that requires no accounting knowledge
- Best-in-class invoicing with extensive customization options
- Built-in time tracking and project management on all plans
- Automated payment reminders help businesses get paid faster
- Excellent mobile app for invoicing and expense tracking on the go
- Strong customer support with fast response times
Cons
- Client limits on Lite (5) and Plus (50) plans can be restrictive
- Fewer financial reports compared to QuickBooks Online or Xero
- Additional team members cost $10/month each, adding up for larger teams
- Canceling subscription means losing access to historical data
- Not ideal for product-based businesses or complex inventory management
- Credit card processing fees in addition to monthly subscription
Key Features
Unlimited customizable invoices with brand logos a
Unlimited customizable invoices with brand logos and colors
Online payment acceptance (credit card
Online payment acceptance (credit card, ACH, PayPal)
Automated payment reminders and late fees
Automated payment reminders and late fees
Expense tracking with receipt capture and bank imp
Expense tracking with receipt capture and bank imports
Built
Built-in time tracking with timer and timesheets
Project management with flat
Project management with flat-rate and hourly billing
Recurring invoices and automated billing
Recurring invoices and automated billing
Estimates and proposals with e
Estimates and proposals with e-signatures
Double
Double-entry accounting and bank reconciliation
Financial reports (profit & loss
Financial reports (profit & loss, balance sheet, tax summary)
Client portal for self
Client portal for self-service invoice viewing and payment
Multi
Multi-currency and multi-language invoicing
Mileage tracking
Mileage tracking
Team collaboration and additional user seats
Team collaboration and additional user seats
Mobile app for iOS and Android
Mobile app for iOS and Android
400+ integrations (Stripe
400+ integrations (Stripe, Shopify, Gusto, Zapier)
Pricing
- Up to 5 billable clients
- Unlimited invoices and estimates
- Expense tracking
- Time tracking
- Mileage tracking
- Online payments
- Up to 50 billable clients
- Everything in Lite
- Automated receipt capture
- Double-entry accounting
- Bank reconciliation
- Financial reports
- Client retainers
- E-signatures
- Unlimited billable clients
- Everything in Plus
- Custom email templates
- Project profitability tracking
- Accounts payable
- Dedicated support
- Everything in Premium
- Dedicated account manager
- Lower credit card transaction fees
- Advanced payment solutions
- Custom onboarding
- Priority support line
Best For
Freelancer Invoicing
Freelancers and independent contractors use FreshBooks to create professional invoices, track billable hours, and accept online payments from clients with minimal setup.
Service-Based Small Business Accounting
Consultancies, agencies, and service providers rely on FreshBooks for end-to-end financial management including invoicing, expense tracking, bank reconciliation, and tax-ready reporting.
Project-Based Billing
Creative professionals and contractors use FreshBooks to manage projects, track time against budgets, and bill clients accurately with flat-rate or hourly project structures.
Multi-Currency Client Billing
Businesses working with international clients use FreshBooks to invoice in multiple currencies, track expenses across borders, and manage global payment collection.
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