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Big Hairy Goal

Big Hairy Goal

Free-flow mind-mapping and task tracking for macOS and iOS

Founded
2013
Starting Price
Free
Category
Productivity
Company Size
1-10 employees
Last updated June 6, 2026

About Big Hairy Goal

Big Hairy Goal (BHG) is a mind-mapping, brainstorming, and progress-tracking app for macOS and iOS built by Berbie Software. It lets creatives and professionals capture ideas in freely combinable structures - mind maps, kanban boards, org charts, flowcharts, and tables - then break ambitious goals into manageable tasks. Maps sync across Apple devices via iCloud.

Pros & Cons

Pros

  • Flexible canvas mixes mind maps, kanban, charts, and tables in one place
  • Native macOS and iOS apps with reliable iCloud sync across Apple devices
  • Affordable lifetime license option avoids recurring subscriptions
  • Rich linking to emails, files, and notes for organizing real work
  • Keyboard shortcuts keep idea flow uninterrupted
  • Actively maintained since 2013 with regular updates

Cons

  • Apple-only - no Windows, Android, or web version
  • Single-developer indie app with a smaller support footprint
  • No real-time multi-user collaboration
  • Best suited to individual creatives rather than large teams

Key Features

Freeform & Hierarchical Mind Maps

Build maps that can be hierarchical or freeform, expanding and restructuring ideas as you go.

Combinable Structures

Mix mind maps, kanban boards, organization charts, flowcharts, and tables within a single canvas.

Kanban Board Views

Track progress visually by moving tasks across kanban columns inside your maps.

Task Organization & Prioritization

Mark status, order tasks, and prioritize work to focus energy on what matters.

File Linking & Attachments

Link maps to emails, files, and notes, plus attach references directly to nodes.

Color Coding & Symbols

Use colors, icons, connectors, and a 300+ SF Symbol library to visually structure ideas.

iCloud Sync

Access and edit your maps across Mac and iPad with automatic iCloud synchronization.

PDF Export

Export maps to PDF for sharing or archiving.

Pricing

Free Trial
Free/14 days
  • Full feature access
  • macOS and iOS apps
  • iCloud sync
  • No commitment
Monthly
$4.99/month
  • All mind-mapping features
  • Kanban boards
  • iCloud sync
  • PDF export
Yearly
$17.99/year
  • Everything in Monthly
  • Lower effective monthly cost
  • Ongoing updates
Lifetime
$89.99/one-time
  • Universal lifetime license
  • All future updates
  • macOS and iOS

Best For

Brainstorming & Ideation

Capture disorganized thoughts and expand them into a structured concept for new ideas or business plans.

Writing & Research

Outline papers, grants, and lectures while linking to notes and reference material.

Project & Task Tracking

Use kanban views to prioritize to-dos and track progress on personal or work projects.

Goal Breakdown

Turn an ambitious 'big hairy' goal into smaller, manageable tasks to stay focused and motivated.

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Ready to try Big Hairy Goal?

Start using Big Hairy Goal today and boost your productivity.

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