About Pepo Campaigns
Pepo Campaigns is an email marketing platform built to run on Amazon SES, combining the low cost of AWS infrastructure with a complete campaign management suite. It offers template design, automation, segmentation, A/B testing, and real-time analytics so teams can send high-volume email without the usual ESP markup.
Pros & Cons
Pros
- Dramatically cheaper per-email cost than traditional ESPs thanks to SES backend
- Unlimited contacts on every plan — you only pay for volume sent
- Generous free tier with 10,000 emails/month and full feature set
- Supports both marketing campaigns and transactional email via unified API
- No vendor lock-in when connecting your own AWS/SES account
Cons
- Requires AWS/SES familiarity for best setup and deliverability management
- User interface feels less polished than top-tier ESPs like Mailchimp or Klaviyo
- Smaller template library and integration ecosystem compared to larger competitors
- Deliverability depends on your own SES reputation unless using their managed account
Key Features
Amazon SES integration
Connect your own AWS/SES account or use a managed SES account to send at AWS infrastructure prices.
Drag-and-drop template builder
Build responsive email templates visually from a library of pre-built designs without writing HTML.
Email automation
Set up triggered journeys and drip campaigns based on subscriber actions and custom attributes.
A/B testing
Test subject lines, content, and send times to automatically pick the best performing variant.
List segmentation
Segment contacts by custom attributes, tags, engagement, and behavior for targeted sends.
Transactional API
Send transactional and marketing email through a unified HTTP API alongside campaigns.
Real-time analytics
Track opens, clicks, bounces, and conversions with live dashboards and detailed campaign reports.
Unlimited contacts
All paid plans include unlimited contact storage — you only pay for emails sent, not list size.
Pricing
- 10,000 emails/month
- Unlimited contacts
- All advanced features
- 40,000 emails/month
- Unlimited contacts
- Priority support
- 120,000 emails/month
- Automation
- Advanced analytics
- 250,000 emails/month
- Multi-user
- Priority support
- 750,000 emails/month
- Dedicated IP option
- All features
- 2M emails/month
- Dedicated support
- SLA
Best For
High-volume bulk email
SaaS companies and publishers sending millions of marketing emails monthly at a fraction of traditional ESP costs.
Transactional + marketing unified
Teams that want to consolidate transactional notifications and marketing campaigns into a single SES-backed platform.
Cost-conscious startups
Bootstrapped startups with large contact lists that would be priced out by contact-based ESPs.
Amazon SES power users
Developers already using SES who want a full campaign UI layered on top of their existing AWS infrastructure.
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