Askia

Market research software suite for survey design, multi-mode data collection, and analysis

Forms & Surveys Market Research www.askia.com

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Founded

1996

Starting Price

Contact for pricing

About Askia

Askia is a market research software suite that covers questionnaire design (askiadesign), fieldwork across web, telephone, and face-to-face modes (askiafield, which includes askiaweb for CAWI, askiavoice for CATI, and askiaface for CAPI), and statistical analysis and reporting (askiaanalysis). It targets market research agencies and in-house research teams that run large, complex, or multi-mode surveys and trackers.

Pros & Cons

Pros

Covers web, telephone, face-to-face, and mobile data collection from a single questionnaire and one fieldwork control centre
Built-in CATI dialler with predictive and market-research-specific dialling modes
Analysis tooling handles very large surveys and continuous trackers across waves
Open APIs and SDK for custom dashboards, portals, and survey controls
Support team reachable by phone without extra charge, per the vendor

Cons

No public pricing; all licensing and hosting is quote-based
Steep learning curve for beginners, per G2 reviewers
Overly complex for simple DIY survey use cases
Some G2 reviewers report survey display problems on mobile and limited customization
Small review base on G2 and Capterra makes independent comparison hard

Key Features

askiadesign questionnaire authoring

One designer for web, telephone, face-to-face, and mobile questionnaires, with routing and filter logic, question and layout libraries, and simultaneous multi-user editing.

askiaweb (CAWI)

Web survey delivery on a load-balanced architecture built for thousands of simultaneous connections, with support for all languages and character sets on any device and browser.

Invitation and reminder email management

askiaweb includes customizable email tools to send or schedule survey invitations and reminders.

askiavoice CATI and CTArchitect dialler

Call-centre interviewing with preview, progressive, and predictive dialling, a market-research-specific Smart Research Dialling algorithm, call recording, and remote listen-in.

askiaface CAPI

Face-to-face and mobile interviewing on iOS and Android, online or offline, with scheduled sync of surveys, quotas, and resources.

askiafield control centre

Monitors web, phone, and face-to-face fieldwork in one environment with full control over sample and quotas, plus Click & Go sharing of fieldwork progress with clients.

Live survey updates

Modify surveys in field without downtime; interviews continue through network loss and sync once the connection returns.

askiaanalysis

Market research analysis and tabulation for surveys with thousands of questions or millions of interviews, including tracker and multi-wave management.

askiavista online reporting and dashboards

Web-based data analysis, reporting, and dashboards, extendable through the askiaanalysis API and SDK.

AI assistance

Ask IAN AI analysis assistant, AI-powered survey scripting and probing, and AI-assisted verbatim coding through the integrated codeit partner tool.

Pricing

Custom

Contact for pricing

Licensing of askiadesign, askiafield (askiaweb, askiavoice, askiaface), and askiaanalysis modules
Optional managed hosting (askiahosting) with capacity hired monthly
Training priced per day, not per trainee
Phone and email support from 8am to midnight UK time