ActivTrak
Work intelligence to track AI impact and optimize how work gets done
About ActivTrak
ActivTrak is a workforce analytics and productivity monitoring platform that captures app, website, and time data from employee computers and turns it into dashboards on utilization, schedule adherence, productivity, and AI adoption. It is aimed at operations, HR, and IT leaders at mid-size and enterprise organizations who need visibility into hybrid and remote work, with privacy controls such as anonymization and optional screenshots.
Pros & Cons
Pros
- Free plan for up to 3 workers and a 14-day trial of the full Workforce Management + Productivity Optimization bundle
- Published per-worker pricing, which is uncommon among enterprise workforce analytics vendors
- Productivity and capacity analytics go beyond raw activity logs, with goals, benchmarks, and burnout signals
- Newer AI Insights add-on measures AI tool adoption and its impact on productivity
- Privacy-first defaults: screenshots and full URLs are optional add-ons, with configurable anonymization
- SOC 2 Type 2, HIPAA, GDPR, and CCPA compliance with SSO, SCIM, and role-based access
Cons
- Paid plans are billed annually; key capabilities like screenshots, HRIS sync, and BI/API access are separate add-ons
- Free plan is limited to 3 workers and 30 days of history
- Paid support plans are required above 50 licenses
- Desktop agent-based monitoring can raise employee trust concerns if rolled out without clear communication
- No visibility into work done on personal or mobile devices without the agent installed
Key Features
Automatic time tracking
Agent-based tracking of active, idle, and break time with real-time visibility, no manual timers.
App and website usage
Reports on which applications and sites teams use, grouped by category, with technology license optimization insights.
Schedule adherence
Configurable fixed or flexible work schedules with attendance, adherence exceptions, and trend reporting.
Productivity goals and benchmarks
Org-wide and team-level goal setting, productivity achievement versus goal, and team comparison benchmarks.
Workload and capacity planning
Utilization, workload balance, burnout risk, and headcount planning views for managers and executives.
AI Insights
Add-on that measures AI tool adoption, compliance, and the impact of AI on utilization and productivity.
Work Advisor and MCP server
Conversational in-app insights, plus an MCP server (beta) that exposes ActivTrak data to external AI tools.
Compliance alarms
Alerts for policy violations, mouse-jiggler and potential false activity, sensitive content, and USB file transfers, delivered via email, Teams, Slack, or webhooks.
ActivConnect BI and API
Add-on providing SQL access, API access, and customizable BI dashboard templates for timesheet, contractor billing, and capacity analysis.
Workflow discovery
Workflow plan that maps work patterns and tasks to surface automation and AI opportunities and measure post-change impact.
Pricing
- Up to 3 workers
- 30 days data history
- Automatic time tracking
- Activity summary by user and team
- Website and app usage
- Billed annually
- 6 months data history
- Real-time visibility
- Break time identification
- Attendance and schedule adherence
- Compliance alarms
- Billed annually
- 6 months data history
- Workforce utilization and financial loss
- Schedule adherence exception reporting
- Offline meeting time tracking
- Work location policy validation
- Potential false activity detection
- AI Insights add-on +$4/worker/month
- Billed annually
- 1 year data history
- Productivity insights and trends
- Team benchmarks and goals
- Capacity and headcount planning
- AI-powered coaching opportunities
- AI Insights add-on +$4/worker/month
- Billed annually
- Work pattern and task discovery
- AI and automation opportunity identification
- Prioritized recommendations
- Post-change impact measurement
Best For
Remote and hybrid workforce visibility
Operations leaders track utilization, schedule adherence, and work location policies across distributed teams.
Measuring AI adoption
IT and transformation teams see which AI tools employees use and quantify the effect on capacity and productivity.
Capacity and headcount planning
Finance and HR use workload balance and utilization data to decide where to hire or rebalance work.
Technology license optimization
IT identifies underused SaaS applications to cut license spend.
Compliance and insider risk
Security teams get alarms for USB transfers, sensitive content, and fake activity such as mouse jigglers.
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