Founded

2012

Starting Price

Custom

About Tray.io

Tray.io is an AI-powered Integration Platform as a Service (iPaaS) that enables businesses to build customizable workflows and connect third-party applications using a low-code, drag-and-drop builder. It transforms fragmented processes into powerful business outcomes with enterprise-grade security, reducing integration timelines from months to days.

Pros & Cons

Pros

Intuitive drag-and-drop interface accessible to non-developers
Powerful workflow logic with branching, loops, and conditional elements
Excellent customer support from onboarding through daily management
Highly flexible and scalable for complex enterprise integrations
Rapidly reduces integration deployment time from months to days

Key Features

Drag-and-Drop Workflow Builder

Visual builder for creating complex workflows with branches, loops, boolean conditions, and other logic elements without extensive coding

Universal API Connector

Connect to hundreds of third-party applications including Slack, Zendesk, SendGrid, Salesforce, and more through pre-built and custom connectors

AI-Powered Automation

Leverage AI capabilities to accelerate workflow creation, optimize processes, and enable intelligent decision-making within automations

Enterprise-Grade Security

SSO, role-based access control, environment promotion, and compliance features designed for large-scale enterprise deployments

Multi-Experience Platform

Build integrations for internal operations, embedded customer-facing workflows, and cross-departmental automation from a single platform

Scalable Task Processing

Cloud-native architecture with task credit system that scales to handle high-volume data processing and complex multi-step workflows

Pricing

Pro

Custom/month

250,000 starter task credits
3 workspaces
Drag-and-drop workflow builder
Pre-built connectors
Community support

Best For

Revenue Operations Automation

Automate lead routing, CRM data enrichment, and pipeline management across sales and marketing tools to streamline revenue operations

Customer Onboarding Workflows

Build multi-step onboarding automations that sync data between CRM, billing, support, and communication platforms

IT Process Orchestration

Connect IT service management, security, and monitoring tools to automate incident response, provisioning, and compliance workflows

Embedded Product Integrations

Use Tray Embedded to offer native third-party integrations within your SaaS product, reducing engineering burden

Tags:iPaaS workflow automation integration platform low-code API integration

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Featured In

#7

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Best for B2B marketing ops teams that need revenue operations automation spanning the full go-to-market workflow. Tray Embedded is a unique differentiator for SaaS companies building native integrations.

#6

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Tray.io