
Pabbly Subscription Billing
One-time and recurring billing with a built-in affiliate module and zero transaction fees
About Pabbly Subscription Billing
Pabbly Subscription Billing is a recurring billing and checkout platform from Pabbly (Magnet Brains) that lets businesses sell one-time and subscription products through hosted, embedded, or popup checkout pages. It connects to 35+ payment gateways such as Stripe, PayPal, Razorpay, and Square, handles dunning, tax rules, invoicing, and subscription changes, and includes a multi-tier affiliate module. Pricing is a flat monthly fee by customer count, with no per-transaction fees charged by Pabbly.
Pros & Cons
Pros
- Flat pricing with no per-transaction fees, so costs don't scale with revenue the way Chargebee or Recurly fees do
- Supports 35+ payment gateways, including many regional ones for India, Southeast Asia, Africa, and Latin America
- Built-in multi-tier affiliate module removes the need for a separate affiliate tool
- Unlimited products, plans, checkout pages, and team members on paid plans
- Large library of video tutorials for setup
- SOC 2 Type 2 and ISO 27001:2022 certified
Cons
- Free plan caps you at 50 customers and excludes payment retries, API access, tax management, and support
- Affiliate module requires the top Unlimited plan
- Only one custom domain per account, which complicates running several brands
- Not a merchant of record, so you remain responsible for remitting sales tax and VAT
- Smaller review base and ecosystem than established billing platforms like Chargebee or Stripe Billing
Key Features
Multi-Gateway Checkout
Connect 35+ payment gateways, including Stripe, PayPal, Razorpay, Square, Paddle, Authorize.net, and Paystack, and show several on one checkout page.
Flexible Pricing Models
Create unlimited products and plans with flat fee, per-unit, tiered, volume, usage-based, or pay-what-you-want pricing, for one-time or recurring billing.
Customizable Checkout Pages
Hosted, embeddable, popup, and multi-step checkout pages with multilingual support, custom domains, bump offers, and add-ons.
Subscription Management
Upgrade, downgrade, pause, resume, or cancel subscriptions, offer trials, and add service credits from one dashboard or a customer portal.
Dunning and Payment Retries
Automatically retry failed payments and send scheduled reminder emails to recover revenue and reduce churn.
Tax Management
Set GST, VAT, and sales tax rules by country and state, validate EU VAT numbers, and generate GST-compliant invoices for India.
Built-in Affiliate Module
Run an affiliate program with cookie-based tracking, flexible commissions, an affiliate portal, multi-tier sub-affiliates, and payouts.
Invoices and Billing Emails
Send branded invoices and customizable notification emails for payment success, failure, expiry, and other events, with custom SMTP.
API and Webhooks
Developer API and webhooks for syncing billing events with your app, plus 800+ app integrations through Pabbly Connect.
Multi-Currency Support
Accept payments in around 55 currencies by creating currency-specific accounts.
Pricing
- Up to 50 customers
- 0% transaction fees
- One-time and recurring payments
- Unlimited checkout pages
- Multi-currency
- Payment analytics
- Customer portal
- Upsell and downsell funnels
- Up to 1,000 customers
- Everything in Free
- Unlimited team members
- Unlimited payment gateways
- Automated payment retries
- Developer API and webhooks
- VAT/GST/tax management
- Custom branding
- Customer support
- $17/mo billed yearly, $14/mo billed every 3 years
- Unlimited customers
- Everything in Standard
- Multi-tier affiliate module
- $69/mo billed yearly, $59/mo billed every 3 years
Best For
SaaS Recurring Billing
Bill monthly or annual subscriptions with trials, upgrades, downgrades, and dunning, synced to your app through webhooks and the API.
Digital Products and Courses
Sell one-time or installment products through popup or embedded checkout on a WordPress or landing-page site, with bump offers and upsells.
Coaches and Consultants
Set up recurring retainers or one-off service payments with branded invoices and a customer portal.
Affiliate-Driven Sales
Recruit partners, track referred sales across any gateway, and pay multi-tier commissions without a separate affiliate platform.
Selling in Emerging Markets
Accept payments through local gateways such as Razorpay, Paytm, Paystack, and Mercado Pago in multiple currencies with GST or VAT handling.
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