LotPro
Subprime sales redefined for auto dealers
Founded
N/A
Starting Price
Custom
Category
Automotive & Vehicle Tools
Last updated June 16, 2026
About LotPro
LotPro Online is a web-based special finance and subprime sales management platform built for automotive dealers. It combines inventory management, lead/CRM handling, and desking tools to help dealers sell vehicles to customers with credit challenges, from first contact through closing the deal.
Pros & Cons
Pros
- Purpose-built for subprime and special-finance auto sales
- Multiple lender calls help find the most profitable deal structure
- Tight integrations with DealerTrack, RouteOne, J.D. Power, Black Book, AutoCheck, and Carfax
- Direct DMS import keeps inventory and cost data accurate
- Single-click credit bureau pulls speed up the desking process
Cons
Key Features
Inventory Management
Imports inventory directly from your DMS and auto-books vehicles in J.D. Power and Black Book to maximize profit on each subprime deal.
Subprime Desking
Identifies the most profitable units in your inventory using multiple lender calls to find the best structured deal.
Leads Module (CRM)
An intuitive CRM that manages internet leads, walk-ins, and phone traffic to shorten the subprime sales cycle.
Credit Bureau Integration
Pull a credit bureau report with a single click and push applications to DealerTrack or RouteOne for a payment call.
Vehicle History Reports
Pulls AutoCheck and Carfax vehicle history reports as part of the booking workflow.
BK Marketing
Marketing tools to reach bankruptcy and credit-challenged prospects and drive traffic to the dealership.
Custom Reporting
Filterable, custom reports give real-time visibility into inventory, pricing, and sales performance.
Pricing
Custom
Custom
- Inventory management with DMS integration
- Subprime desking and lender calls
- Leads module / CRM
- Credit bureau and DealerTrack/RouteOne integration
- AutoCheck and Carfax reports
Best For
Subprime deal desking
Dealers structure deals for credit-challenged buyers using multiple lender calls to maximize profit per unit.
Special-finance lead management
Sales teams manage internet leads, walk-ins, and phone prospects through a CRM tailored to the subprime cycle.
Inventory booking and appraisal
Used-car managers import and book inventory against J.D. Power and Black Book with vehicle history checks.
