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Listicler
GoProposal

GoProposal

Proposal and pricing software built specifically for accounting firms

Founded
2017
Starting Price
$75
Category
CPQ & Proposals
Company Size
50-100 employees
Last updated February 10, 2026

About GoProposal

GoProposal is a client engagement platform purpose-built for accountants and bookkeepers. It combines standardized pricing, professional proposal generation, and automated engagement letters into one workflow — helping firms price consistently, reduce scope creep, and onboard clients with clear expectations from day one. Now part of the Sage ecosystem, it integrates deeply with accounting tools like Xero and QuickBooks.

Pros & Cons

Pros

  • Purpose-built for accountants — understands the nuances of accounting service pricing
  • Standardized pricing engine eliminates inconsistencies and prevents scope creep
  • Automated engagement letters reduce compliance risk and manual work
  • AppsMap feature visually showcases your tech stack to impress clients
  • Part of the Sage ecosystem with strong accounting software integrations
  • 30-day free trial lets firms test before committing

Cons

  • Only useful for accounting and bookkeeping firms — not a general proposal tool
  • Starting price of $75/month is steep for solo practitioners
  • Limited template customization compared to general-purpose proposal tools
  • Fewer integrations outside the accounting ecosystem
  • Some users report a learning curve with the pricing engine setup

Key Features

Standardized Pricing Engine

Build custom pricing models with dynamic fee calculations that adjust in real-time based on scope and complexity

Professional Proposals

Generate branded proposals that present service value clearly and are ready for client review and signature

Automated Engagement Letters

Auto-generate compliant engagement letters tied to proposal scope to reduce risk and set clear expectations

AppsMap

Visual tool that shows clients how recommended apps fit together and how data flows between them

E-Signature Integration

Secure digital signatures built into the proposal workflow for fast client sign-off

Accounting Integrations

Direct integrations with Xero, QuickBooks, and GoCardless for seamless billing after proposal acceptance

Scope Creep Prevention

Defined service packages with clear boundaries help prevent unbilled work and scope expansion

AML & KYC Add-ons

OverSuite and AML compliance features handle regulatory requirements as part of the onboarding process

Pricing

Starter
$75/month
  • 1 user
  • Pricing engine
  • Proposal generation
  • Engagement letters
  • E-signatures
  • 30-day free trial
Most Popular
Professional
$120/month
  • Multiple users
  • All Starter features
  • AppsMap
  • Advanced pricing models
  • Accounting integrations
  • Priority support
Premium
$150/month
  • All Professional features
  • AML compliance add-on
  • Custom branding
  • Advanced reporting
Enterprise
$255/month
  • All Premium features
  • Unlimited users
  • Dedicated account manager
  • Custom onboarding

Best For

Accounting Firm Pricing Standardization

Create consistent pricing across your firm so every partner and manager quotes the same rates for the same services

New Client Onboarding

Combine proposal, engagement letter, and payment setup into a single automated workflow for new clients

Scope Creep Prevention

Define clear service packages with boundaries so clients and staff understand exactly what's included

Practice Growth

Use data-driven pricing insights to identify underpriced services and optimize your firm's revenue per client

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