Direct Mail
All the tools you need to grow your business through email marketing, in one Mac app
About Direct Mail
Direct Mail is an email marketing app for macOS and iOS from e3 Software, paired with a cloud delivery service for sending campaigns. You design newsletters with a drag-and-drop editor and templates, grow lists with forms and landing pages, track opens and clicks, and run automated campaigns. Plans include a free tier, a contact-based Unlimited subscription, and a pay-per-email credit option.
Pros & Cons
Pros
- Native macOS app that stays responsive with large lists and works offline
- Free plan with 150 emails per month and no time limit
- Pay-per-email credits suit occasional senders who don't want a monthly bill
- Strong template editor and detailed open/click reporting, frequently praised in Capterra reviews
- Syncs contacts from Shopify, WooCommerce, Squarespace, Eventbrite, and Mac CRMs
Cons
- Editing requires a Mac or iPhone; there is no full web or Windows app
- Automation is simpler than cloud platforms such as ActiveCampaign or Klaviyo
- Sending through your own SMTP server is a $299/year add-on
- Free plan includes Direct Mail branding
Key Features
Drag-and-drop email editor
Design campaigns in a native Mac editor with a template gallery, image library, custom template import, and an A.I. assistant.
Signup forms and landing pages
Grow lists with pop-up forms, embedded forms, and landing pages, with form analytics and bot protection.
Contact import and sync
Import contacts or sync them from Shopify, WooCommerce, Squarespace, Eventbrite, Apple Contacts, Daylite, spreadsheets, and databases.
Campaign analytics
Real-time open and click tracking, click heatmaps, detailed recipient activity, exportable reports, and campaign comparison.
Managed delivery service
Sends through Direct Mail's own delivery service with automatic unsubscribe, bounce, and complaint processing, plus scheduling and time-zone delivery.
Automated campaigns
Autoresponders for welcome messages, drip sequences, birthday greetings, and other triggered emails.
Cloud sync and collaboration
Sync projects across Macs and iPhone, with multi-user editing, custom user permissions, and offline access.
Integrations and API
Connect to other apps through Zapier or the Direct Mail API.
SMTP sending add-on
Send through your own SMTP, Exchange, or Google Workspace server; those emails don't count toward plan limits.
Pricing
- 150 emails per month
- Unlimited contacts
- No time limit
- Email signup form
- Email and chat support
- Unlimited sends
- Price scales with contact count (from 500 contacts)
- Upgrade or downgrade anytime
- Onboarding assistance
- No recurring charges
- One credit per recipient
- Bulk credit discounts
- Onboarding assistance
- 1 seat
- Send via your own SMTP, Exchange, or Google Workspace server
- Server-sent emails don't count toward plan limits
- Dedicated account manager and training
- SLAs and priority support
- SSO, auditing, group policies, custom integrations
Best For
Small business newsletters
Mac-based owners and agencies design and send regular newsletters to clients without learning a web dashboard.
E-commerce customer email
Shopify, WooCommerce, and Squarespace stores sync customers and send promotions with click tracking.
Occasional announcements
Organizations that email a few times a year buy pay-per-email credits instead of a subscription.
Event follow-up
Event organizers import Eventbrite attendees and send reminders and follow-ups.
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