Topol.io
Drag-and-drop email template builder for marketers and developers
Founded
2017
Starting Price
$0
Category
Design & Creative
Last updated May 13, 2026
About Topol.io
Topol.io is a drag-and-drop email template editor that helps marketers, agencies, and developers design responsive HTML emails without coding. It offers a free standalone editor plus an embeddable plugin that lets SaaS products integrate a white-label email builder into their own apps.
Pros & Cons
Pros
- Generous free standalone editor with no signup gate for basic use
- Embeddable plugin is one of the few mature options for adding an email builder to a SaaS product
- Clean, intuitive drag-and-drop UI that non-technical users can pick up quickly
- Exports clean, responsive HTML that works across major email clients
- Active template library with modern, professional designs
Key Features
Drag-and-Drop Editor
Build responsive HTML emails by dragging blocks like text, images, buttons, and columns onto a canvas.
Pre-Built Templates
Library of free, customizable email templates for newsletters, promotions, transactional messages, and more.
Mobile Responsive Preview
Preview emails in desktop and mobile views to ensure they render properly across devices.
Embeddable Plugin
Integrate the entire Topol editor into your SaaS product as a white-label email builder via JavaScript plugin.
Merge Tags & Personalization
Insert dynamic variables and merge tags to personalize emails for each recipient.
Custom Brand Styling
Define brand colors, fonts, and reusable blocks so teams stay on-brand across campaigns.
Export to ESP
Export finished templates as HTML or push directly to providers like Mailchimp, Campaign Monitor, and HubSpot.
Pricing
Free
$0/month
- Unlimited templates
- Drag-and-drop editor
- Export to HTML
- Free templates library
Plugin Starter
$59
Best For
Marketers Designing Campaigns
Marketing teams build newsletter and promotional emails without needing a designer or developer.
SaaS Products Embedding an Editor
Product teams embed the Topol plugin to give their customers a built-in email builder inside their app.
Agencies Producing Client Emails
Agencies create reusable branded templates for multiple clients and export to each client's ESP.
Developers Generating Transactional Emails
Developers design transactional email templates visually and export clean HTML for use in their codebase.
