TapShop turns WhatsApp into a storefront for small sellers. You build a mobile product catalog in minutes, share a single link, and take orders directly inside WhatsApp chats. It is purpose-built for informal and micro-businesses in Ghana, Nigeria, Kenya, and other markets where WhatsApp is the default channel for buying and selling.
Create a browsable catalog of your products with photos, prices, and descriptions in just a few minutes from your phone.
Get a single link to your whole shop that you can drop into WhatsApp status, bios, or chats so customers can browse everything at once.
Customers place orders directly inside WhatsApp, so the whole sale happens in the chat app buyers already use every day.
Set up an online shopfront without building or paying for a separate website, domain, or hosting.
Designed around the workflows of small and micro-sellers in African markets rather than large enterprise retail.
Optimized for sellers running their entire business from a smartphone, with quick onboarding and catalog creation.
Vendors who already sell over WhatsApp chats can organize their products into one catalog and link instead of sending photos one at a time.
Small business owners who want an online shopfront but cannot justify the cost or complexity of a full website.
People selling from Instagram, WhatsApp status, or word of mouth who need a simple link to share their full product range.

All-in-one ecommerce platform to build and scale your online store