Sender
Email marketing platform for growing businesses
Founded
2012
Starting Price
$0
Category
Marketing Automation
Last updated June 8, 2026
About Sender
Sender is an email and SMS marketing automation platform built for small businesses, ecommerce stores, and creators. It combines a drag-and-drop email builder, behavior-based automation, landing pages, signup forms, and transactional emails with one of the most generous free plans in the industry.
Pros & Cons
Pros
- One of the most generous free plans in email marketing (2,500 subscribers, 15,000 emails/month with automation)
- Affordable paid tiers starting at $7/mo compared to Mailchimp and Klaviyo
- Email and SMS in one platform with included free SMS credits on higher plans
- Easy-to-use drag-and-drop builder praised by beginners
- Responsive 24/7 support with free migration service
Key Features
Drag & Drop Email Builder
Build responsive newsletters with a no-code editor, customizable templates, and layout blocks
Email & SMS Automation
Trigger welcome series, abandoned cart, and re-engagement flows based on subscriber behavior across email and SMS
SMS Marketing
Send one-off text campaigns and automated SMS flows alongside email, with a complimentary toll-free number on paid plans
Landing Pages
Create unlimited landing pages to capture leads and promote campaigns without a separate tool
Signup Forms & Popups
Grow your list with embedded forms, popups, and exit-intent overlays
Transactional Emails
Send order confirmations, receipts, and password resets via Sender's transactional delivery
Segmentation
Organize and target subscribers with segmentation based on activity and attributes
Pricing
Free
$0
- 1 seat
- Up to 2,500 subscribers
- Up to 15,000 emails/month
- Email newsletters & automation
- Landing pages
Best For
Ecommerce Email & SMS
Recover abandoned carts and run promotions with combined email and SMS flows for online stores
Small Business Newsletters
Send branded newsletters affordably with a free plan that scales as the list grows
Lead Capture
Use landing pages, popups, and signup forms to grow a subscriber list and nurture leads automatically
Transactional Messaging
Deliver order confirmations, receipts, and account emails reliably alongside marketing campaigns
