
Qualified
AI-powered pipeline generation for B2B revenue teams
About Qualified
Qualified is an Agentic Marketing Platform built natively on Salesforce that helps B2B companies generate pipeline from their website. Its flagship AI SDR agent, Piper, autonomously identifies, qualifies, and engages website visitors in real-time across multiple channels including live chat, email, and meeting scheduling. Trusted by 500+ companies including Asana, Box, Brex, and GE Healthcare, Qualified is ranked #1 in agentic marketing on G2 and recognized by Forrester.
Pros & Cons
Pros
- Purpose-built Salesforce integration provides seamless CRM data flow unlike bolt-on competitors
- Piper AI SDR agent autonomously qualifies and routes leads 24/7 without human bottlenecks
- Real-time visitor identification turns anonymous traffic into actionable pipeline
- Multi-channel engagement across chat, email, and meetings from a single platform
- Proven at scale with 500+ enterprise customers including Fortune 500 companies
- Ranked #1 in agentic marketing on G2, Salesforce AppExchange, and recognized by Forrester
Cons
- No public pricing — requires a sales demo, which may slow down evaluation for smaller teams
- Deep Salesforce dependency means non-Salesforce shops cannot use the platform
- Enterprise-focused positioning may be overkill for SMBs with simpler sales cycles
- Limited publicly available documentation on API capabilities and customization depth
- Steep learning curve for teams new to conversational marketing and AI SDR workflows
Key Features
Piper AI SDR Agent
Autonomous AI sales development rep that qualifies and engages website visitors in real-time without human intervention
Website Visitor Identification
Real-time identification of anonymous website visitors with firmographic and intent data enrichment
Multi-Channel Engagement
Engages prospects across website chat, email outreach, and automated meeting scheduling from a unified platform
Native Salesforce Integration
Built directly on the Salesforce platform with deep CRM integration for seamless data flow and reporting
AI-Powered Lead Scoring
Automatically scores and prioritizes leads based on buying signals, firmographic fit, and engagement behavior
Slack Integration
Real-time alerts and notifications to sales teams via Slack when high-value visitors are on the website
Pricing
- Piper AI SDR Agent
- Real-time visitor identification
- Multi-channel engagement
- Native Salesforce integration
- Dedicated support
- Custom onboarding
Best For
AI-Driven Inbound Lead Qualification
Piper AI SDR automatically qualifies inbound website visitors based on firmographic fit and buying intent, routing hot leads to sales reps instantly
Enterprise Account-Based Marketing
Identifies target accounts visiting the website in real-time and triggers personalized engagement campaigns for ABM programs
Sales Pipeline Acceleration
Reduces time-to-meeting by engaging qualified prospects immediately on the website instead of waiting for form fills and email follow-ups
Salesforce-Native Revenue Operations
Provides unified pipeline data directly in Salesforce for accurate attribution, forecasting, and reporting across marketing and sales