About Logoshi
Logoshi is an online brand kit generator for small businesses. You type a business name and optional slogan, browse wordmark, color palette, and font pairing combinations for free, then pay once to download a ZIP with 20+ ready-to-use brand files. Founded in 2013 as a logo generator, it was rebuilt in 2026 as a brand kit tool and is run by solo developer Steven DeGraeve.
Pros & Cons
Pros
- One-time $29 payment with no subscription or account
- Full preview of every combination before paying
- Delivers a complete kit (wordmark, palette, fonts, guide, card, social, signature) rather than a lone logo file
- Export-ready SVG and PNG files you own, with commercial use and no attribution
- Fonts come from Google Fonts, so there are no extra font licensing costs
Cons
- Generates text-based wordmarks, not custom icons or illustrated logo marks
- Limited editing inside the tool; customizing the card template needs Figma, Illustrator, or Inkscape
- One-person operation with email-only support
- Few independent user reviews of the 2026 brand kit version
Key Features
Wordmark in 5 variants
Full-color, monochrome, reversed, dark-background, and a standalone favicon mark, as scalable SVG plus 2x PNG exports.
Five-color palette
Primary, secondary, accent, background, and text colors with hex and RGB values, exported as an SVG and PNG swatch sheet.
Font pairing guide
A display font for headlines and a body font, both free on Google Fonts, with download links and usage notes.
One-page brand guide PDF
A print-ready PDF with the wordmark, color swatches, type specimen, and usage rules to share with contractors and printers.
Business card template
A 3.5 x 2 in, 300 dpi SVG template ready for Moo, Vistaprint, or any print service, editable in Figma or Illustrator.
Social cover and favicons
A 1200 x 630 px social cover image for Facebook, LinkedIn, and X, plus a 32 px favicon and 180 px Apple touch icon.
HTML email signature
An HTML signature with the wordmark embedded as base64, ready to paste into Gmail or Outlook without image hosting.
Free preview with mockups
Browse dozens of pages of font and color combinations and see the brand on signage, packaging, and stationery mockups before paying.
Color palette library
Free palette pages by color with HEX, RGB, and CMYK codes for analogous and other color-harmony combinations.
Pricing
- No account or email required
- Browse wordmark, palette, and font combinations
- Brand mockups on signage, packaging, and stationery
- Downloadable example kit
- 20+ files in a single ZIP
- Wordmark SVG and PNG in 5 variants
- Color palette, font pairing guide, and brand guide PDF
- Business card template, social cover, favicons
- HTML email signature
- Commercial use, no subscription
Best For
New small business launch
Get a consistent wordmark, colors, and fonts for a website, signage, and social profiles in a few minutes without hiring a designer.
Etsy and handmade shops
Produce shop banner, packaging, and thank-you card assets that look consistent across a storefront.
Restaurants and cafes
Generate menu-ready fonts and palettes plus files for signage and delivery-app listings.
Coaches and real estate agents
Create a professional identity for business cards, listing presentations, and social media quickly and cheaply.
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