Swetrix
Privacy-focused, cookieless web analytics — ditch Google Analytics
About Swetrix
Swetrix is an open-source, GDPR-compliant web analytics platform that tracks website traffic without cookies or personal data collection. It offers real-time dashboards, session analysis, performance monitoring, error tracking, and built-in A/B testing while keeping visitor data private and hosted in the EU.
Pros & Cons
Pros
- Fully GDPR-compliant without cookies, eliminating the need for consent banners
- Open-source with a self-hostable Community Edition for complete data ownership
- Lightweight tracking script that does not slow down page load times
- Built-in A/B testing and feature flags replace the need for separate experimentation tools
- EU-hosted infrastructure with no data transfers to the US
- All-in-one platform combining analytics, performance monitoring, and error tracking
Cons
- No permanent free tier for the cloud-hosted version after the 14-day trial
- Smaller integration ecosystem compared to Google Analytics or Matomo
- Relatively new platform with a smaller community and fewer third-party resources
- Self-hosting the Community Edition requires DevOps knowledge to set up and maintain
- Limited advanced reporting features compared to enterprise BI tools
Key Features
Cookieless Analytics
Tracks visitors without cookies or persistent identifiers, eliminating the need for cookie consent banners while maintaining GDPR compliance
Session Analysis
Provides individual session replays and user journey mapping to understand exactly how visitors navigate your site
Real User Monitoring
Measures actual page load times and core web vitals from real visitors to identify performance bottlenecks
Error Tracking
Automatically captures JavaScript errors with stack traces so you can identify and fix bugs affecting real users
A/B Testing & Feature Flags
Built-in experimentation platform for running split tests and safely rolling out new features with statistical significance tracking
Funnel Analysis
Visualizes multi-step conversion funnels to identify where users drop off and optimize key user flows
Custom Events & Goals
Tracks custom events like button clicks, form submissions, and sign-ups with flexible goal conversion tracking
Self-Hosting Option
Open-source Community Edition can be deployed on your own infrastructure for complete data ownership and zero recurring costs
Pricing
- Full feature access
- No credit card required
- 14-day duration
- 100,000 events/month
- Up to 50 websites
- Traffic analytics
- Session analysis
- Error tracking
- API access
- 1,000,000 events/month
- Up to 50 websites
- Funnels
- Feature flags
- Experiments
- Team members
- 10,000,000 events/month
- Up to 50 websites
- All features included
- Priority support
- CAPTCHA
- API access
Best For
Privacy-First Website Analytics
Businesses in the EU or those targeting privacy-conscious audiences who need GDPR-compliant analytics without cookie consent banners
SaaS Product Analytics
Track user sign-ups, feature adoption, and conversion funnels while running A/B tests on pricing pages and onboarding flows
Performance Monitoring for Web Apps
Monitor real user page load times, core web vitals, and JavaScript errors alongside traffic data in a single dashboard
Open-Source Self-Hosted Analytics
Organizations with strict data sovereignty requirements can deploy on their own infrastructure for full control over visitor data
Google Analytics Replacement
Teams looking to move away from Google Analytics can switch to a simpler, privacy-respecting alternative with a familiar dashboard experience
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Featured In
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