Roomle
3D product configurator and room planner for furniture brands and retailers
About Roomle
Roomle Rubens is a cloud platform for 3D product visualization, product configuration, and room planning, aimed at furniture manufacturers, retailers, and makers of modular or customizable goods. Brands embed HD 3D viewers, app-less AR, variant and full-logic modular configurators, and a room designer on their websites and in stores, with part lists, pricing, and order APIs feeding quoting and e-commerce.
Pros & Cons
Pros
- Full-logic modular configurator handles complex rule-based products like shelving systems and workstations
- Combines 3D viewer, AR, configurator, and room planner in one platform
- Published entry pricing with a 14-day trial on the 3D & AR Viewer plan
- Part lists (BOM), pricing, and order APIs streamline quoting and production
- Reviewers consistently praise the support team's responsiveness and help during setup
Cons
- Configurator plans start at EUR 850/month billed yearly, steep for small brands
- Some reviewers find the 3D rendering less photorealistic than competing tools
- Configuration management tooling is not very no-code friendly; complex setups need scripting
- Implementation of complex configurators can take longer than expected
- View and configurator caps per plan mean higher-traffic stores need upper tiers
Key Features
3D Viewer
Shows products in HD live 3D from every angle, embeddable on any website or online store.
App-less Augmented Reality
Lets shoppers place products in their own room through the browser without installing an app.
Material Configurator
Lets customers swap materials, fabrics, and colors on a 3D product in real time.
Basic Variant Configurator
Configures product options with up to 15 parameters, with a configuration part list (BOM).
Full Logic Modular Configurator
Parameter-based configuration for modular systems like shelving and workstations, with rules and structural logic, plus a configurator SDK.
Room Designer
Lets customers draw or pick room shapes, plan products from custom catalogs, and save or share rooms via link with a floor-plan part list.
Price, Product Request, and Order APIs
Connects configurations to pricing services, lead requests, and e-commerce checkout or CPQ ordering.
HQ Renderings
Generates high-quality renders (up to 4K) of configured products before they are produced.
Analytics
Tracks how customers interact with viewers and configurators to inform product and sales decisions.
Business Data API (Enterprise)
Bi-directional integration with ERP, CRM, and PIM systems plus data importer automation, hosted in a European data center.
Pricing
- Billed yearly, 14-day trial
- 150 3D product uploads per month
- 100,000 views per year
- 1 website/domain
- HD live 3D and app-less AR
- Embed on any website
- Billed yearly
- 150 3D product uploads per month
- 180,000 views per year
- Configure materials and colors
- Analytics
- Billed yearly
- Unlimited 2D and 3D floor plans
- 180,000 views per year
- Custom catalogs and Rubens Catalog access
- Save and share rooms via link
- Order API and floor-plan part list (BOM)
- Billed yearly
- 15 product configurators
- 180,000 views per year
- Up to 15 parameters per product
- Part list, Price Service API, Order API
- Billed yearly
- 10 product configurators
- 180,000 views per year
- Parameter-based modular configuration
- Configurator SDK access
- 20 product configurators
- 500,000 views per year
- 3 websites/domains
- ERP/CRM/PIM Business Data API
- European data center, 99.5% uptime
- 3rd party app SDK
Best For
Modular furniture configurators
Furniture makers let customers build shelving, sofas, or storage systems online with real-time 3D and an accurate part list.
Online room planning for retailers
Retailers embed a room designer so shoppers plan whole rooms from the store's catalog and order the full set.
3D and AR product pages
E-commerce stores add HD 3D and app-less AR to product pages to reduce purchase hesitation and returns.
B2B quoting for configurable products
Manufacturers of workstations, doors, or fixtures use configuration BOMs and order APIs to speed up quoting and order processing.
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