
The runtime control plane for feature management and experimentation
LaunchDarkly is a feature management platform that enables engineering teams to release software features safely with feature flags, progressive rollouts, and instant kill switches. It provides runtime control over deployed code, allowing teams to manage release risk, run experiments, and deliver targeted user experiences without redeployment.
Create and manage feature flags to control feature rollouts with granular targeting rules
Gradually release features to increasing percentages of users with automated guardrails
Run A/B tests and multivariate experiments to measure the impact of feature changes
Runtime control of AI prompts and model configurations without code changes
Real-time observability into how features perform with automated anomaly detection
Immediately disable problematic features in production without deploying new code
Target specific user segments based on attributes, cohorts, or custom rules
Gradually release new features to increasing user percentages while monitoring for issues, with instant rollback capability
Run controlled experiments on feature variations to measure impact on key metrics before full release
Safely migrate between systems or architectures by using flags to gradually shift traffic and instantly revert if needed
Deliver personalized experiences by controlling feature access based on user segments, permissions, or subscription tiers
Manage feature flags across development, staging, and production environments
Client and server-side SDKs for over 25 languages and frameworks
Complete audit trail of all flag changes with role-based access controls and approval workflows
Decouple deployment from release to reduce risk, with kill switches that can instantly disable problematic features

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