CleverPush
Multi-channel push notification platform for websites and apps
About CleverPush
CleverPush is a German-built push notification service that delivers over 72 billion notifications per year across web push, app push, email, SMS, Facebook Messenger, Telegram, and chat channels. Designed for publishers, e-commerce, and digital businesses, it features machine learning-powered targeting, A/B testing, follow-up campaigns, and GDPR-compliant opt-in tools to maximize engagement and click-through rates.
Pros & Cons
Pros
- Generous free tier for up to 1,000 subscribers to get started
- Multi-channel approach covering 8 different notification channels from one platform
- GDPR-compliant by design, built in Germany with European data hosting
- Machine learning optimizes send times for up to 20% click rates
- Delivers 72+ billion notifications per year proving enterprise-grade reliability
Cons
- Pricing scales with subscriber count, which can get expensive for large audiences
- Prices listed in EUR which may cause confusion for non-European customers
- Smaller ecosystem and community compared to established players like OneSignal or Firebase
- Advanced features like ML targeting only available on Premium plan
- Documentation primarily in German with English translations available
Key Features
Multi-Channel Notifications
Send push notifications via web push, app push, email, SMS, Facebook Messenger, Telegram, and chat
Machine Learning Targeting
AI-powered send time optimization and audience targeting for higher engagement rates
A/B/n Testing
Split test notification content, images, and timing to optimize click-through rates
Follow-Up Campaigns
Build sequential notification chains to guide subscribers through sales funnels and drip campaigns
Feed to Push
Automatically convert RSS feeds and content updates into push notifications
GDPR Compliance
European-built platform with opt-in design, data processing agreements, and full GDPR compliance
Shopify Integration
Native Shopify app for abandoned cart reminders, product updates, and promotional notifications
Native SDKs & REST API
Developer-friendly integration with native SDKs for iOS, Android, and web platforms
Pricing
- Up to 1,000 subscribers
- Web push notifications
- Basic analytics
- CleverPush branding
- From 2,500 subscribers
- All channels
- A/B testing
- Custom branding
- Feed to Push
- From 2,500 subscribers
- Everything in Basic
- Machine learning targeting
- Follow-up campaigns
- Priority support
- Unlimited subscribers
- Dedicated infrastructure
- Custom integrations
- SLA guarantees
Best For
Publisher Engagement
Send breaking news alerts and content updates to website subscribers with high click-through rates
E-commerce Conversions
Recover abandoned carts, announce sales, and send product recommendations via push notifications
SaaS User Retention
Build follow-up campaigns to onboard new users and re-engage inactive subscribers
Multi-Channel Marketing
Reach audiences across web push, app push, email, and messaging platforms from a single dashboard
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